Name: Heroes Vs Hordes
Client: Swift Games
Category: Mobile Ads
Developing the language of Heroes vs Hordes ads
For Swift Games’ Heroes vs Hordes, I produced hundreds of performance-driven video ads — but rather than simply screen-recording gameplay, every scene was recreated from scratch.
Using reference footage, I built entire gameplay moments in After Effects and motion design tools, allowing complete control over timing, layout, pacing, and animation. This approach ensured maximum visual clarity, storytelling flexibility, and platform-optimized delivery, especially for TikTok, Facebook, and YouTube Shorts.
The result? A fully modular, stylized, and replicable visual language that captured the spirit of the game while giving Swift Games the freedom to continuously test and iterate at scale.